Software used: Adobe Aftereffects, Adobe Photoshop

Techniques used: 3D Layers, Animation

Project type: Personal Project

The objective of this case study is to demonstrate how the slo-mo video feature on the iPhone has become a valuable tool for dancers.

Target Audience are Young dancers/artists who are looking to improve their technique and showcase their performances in a unique and engaging manner.

In order to capture the essence of slo-mo and its impact on the dance community, the project was designed to be slow-paced. This was inspired by the Google Pixel 10 ad. To fit the topic of the video, 3D mock-ups of the iPhone and videos of dancers were sourced. 3D images (Mock-ups) and basic masking techniques were used to produce the final result. The project was designed to highlight the importance of slo-mo in improving the dancers’ technique and isolating intangible aspects of their performance.